fast fashion
noun
: an approach to the design, creation, and marketing of clothing fashions that emphasizes making fashion trends quickly and cheaply available to consumers
For many shoppers, Primark has an irresistible offer: trendy clothes at astonishingly low prices. The result is a new and even faster kind of fast fashion, which encourages consumers to buy heaps of items, discard them after a few wears and then come back for another batch of new outfits.—
The Economist
The EconomistCompetition is fierce at every end of the fashion spectrum from luxury to fast fashion.—Nedra Rhone
Nedra RhoneIn 1985, we bought roughly 31 clothing items per year; now [in 2012] we snap up twice that many thanks to "fast fashion."—Azeen Ghorayshi
Azeen GhorayshiThe allure of fast fashion makes sense in times of economic hardship. People still want to dress up, feel good and express their creativity.—Shama Nasinde
—usually hyphenated when used before another nounShama Nasindefast-fashion chains/retailers
Examples of fast fashion in a Sentence
Recent Examples on the Web
Without regulation, brands have to choose to display the labels, and high-quality brands have more incentive than fast fashion ones.
—
Ryan Brennan,
Fort Worth Star-Telegram,
26 June 2026
For cost per wear to work without regulation, brands and retailers must choose to display the labels, and high-quality brands likely have more incentive to do so than fast fashion brands.
—
Ryan Brennan,
Sacbee.com,
26 June 2026
Underneath all of it is burnout with fast fashion.
—
Ryan Brennan,
Charlotte Observer,
26 June 2026
Content creators such as @lottielashley and @heidiunhinged on Instagram promote awareness around fast fashion and overconsumption.
—
Quinn Rickett,
Mercury News,
24 June 2026
See All Example Sentences for fast fashion
Examples are automatically compiled from online sources to
show current usage.
Read More
Opinions expressed in the examples do not represent those of Merriam-Webster or its editors.
Send us feedback.
Ryan Brennan,
Fort Worth Star-Telegram,
26 June 2026
For cost per wear to work without regulation, brands and retailers must choose to display the labels, and high-quality brands likely have more incentive to do so than fast fashion brands.
—
Ryan Brennan,
Sacbee.com,
26 June 2026
Underneath all of it is burnout with fast fashion.
—
Ryan Brennan,
Charlotte Observer,
26 June 2026
Content creators such as @lottielashley and @heidiunhinged on Instagram promote awareness around fast fashion and overconsumption.
—
Quinn Rickett,
Mercury News,
24 June 2026
See All Example Sentences for fast fashion
Cite this Entry
“Fast fashion.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/fast%20fashion. Accessed 6 Jul. 2026.
Copy CitationLove words? Need even more definitions?
Merriam-Webster unabridged
